Walmart:
“Training Day”

ACD, Art Director Lianna Petridis
ACD, Copywriter Molly McKay
Creative Directors Alyssa Graff, Dana Ciani
Agency Cossette

In 2024, Walmart introduced the ever-helpful Stef on the Shelf – their resident gift expert. But in 2025, Stef levelled up his elf career and it was time to take a new protégé under his wing.